Now here’s another reason to pause. And that’s to ask ourselves: what’s our axe over the door? And – here’s the critical bit – what’s it costing us not to take action? The more we reflect on the costs – in terms of time, money, progress, happiness, engagement, efficiency, effectiveness – the more it creates a sense of the need to change. Until suddenly there’s an epiphany about how absurd this all is, and the need to change becomes a determination to change. It’s time to take down the axe.
In my quest to help businesses get clear about their strategy, it’s my job to help you have epiphanies. Questions like “what’s it costing you to stay where you are?” are a great starting point. If you’d like to talk about your own situation or that of your business, please feel free to contact me.